Semantic modernisation & new jargon

Published 2026-03-30

Semantic modernisation & new jargon

An organisation can adopt new management vocabulary while keeping the same assumptions about how knowledge is created, validated, and justified. Calling delivery "agile" changes little if evidence from the work cannot alter the plan.

Activities happen in sequence, but understanding develops through feedback. Important knowledge about users, feasibility, and business value often emerges only after a partial solution exists. The operating model has to let that knowledge change decisions.